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Based on 705 reviews

A great option if (like me) you love the look and feel of non-wired bralettes but feel way too exposed walking the dog with all that bouncing going on.

We have a winner!

The best looking bra I’ve tried. Ever.

To whom TIT may concern,

Another amazing fitting bra. Great colour and a lovely feel.

Comfortable, beautiful bra

This was the second bra I bought from Beija London and the fit, support and feel are really outstanding. The garments are obviously made with care and offer good support and shape without padding, and at a fair price. If you have been searching for a bra you can forget you're wearing, but that you feel great in when you see yourself in it, I highly recommend this style along with the Stripes Y bra.

Very comfortable

This brand was new to me but I was delighted to receive my new bra which is both very comfortable and pretty, a combination often hard to find!

I love this bra!

I had a zoom fitting session with Julie, who was great! She talked me through the sizes and styles and helped me choose this bra. I love the design, it’s pretty and flattering but also super supportive. I will be buying more!

Almost Great Too

I’ve waited for three months to give this bra a proper review, as well as the Stand Out Z bra. Like the Stand Out, my main and major disappointment is the straps, which are too slippery and the length adjuster just slips back to max and down, gently, go the (admittedly E cup) boobs, and then the straps slither off my shoulders. Nubbly frilly elastic is the answer to this. It might not look sleek, but it’s there to do a job for the well-endowed. Cup shape is slightly odd, with the support fabric at the sides creating a mild indent. like a side-boob version of double-boob. On the other hand I don’t wear skintight clothes, so it doesn’t matter to me. Colour is lovely, and the fabric is really soft. When I get round to sewing the strap adjusters in place, this will be a nice bra. Unfortunately I couldn’t manage to attach the J hook to make a racer back, not flexible enough!

Almost Great

I’ve had this bra for three months now, and waited to give it a proper review. The cups are a brilliant shape for my 36E boobs, and the fabric feels very nice. Unfortunately, although the straps are surprisingly supportive for such thin straps, they slide down during the day. There’s a reason lots of bra manufacturers use fancy elastic for their straps, it’s to stop the adjuster moving on the slippery smooth elastic. The underwires don’t sit perfectly across the ribcage, although they are fine in the Zephyr bra, and the fabric started to fray slightly after the first wash. Also I nearly performed open heart surgery on myself with the little metal triangle when I bent over.

God I love this bra

This was my first Beija purchase and I really didn't think the hype could be real, but my god do I love this bra. It's super comfortable and supportive, it doesn't slip and I don't find myself adjusting it all the time. I love that the straps have lots of room for adjustment as I am short in the shoulder and straps are often too long for me, even tightened to their tightest. It looks great, my boobs look great, both clothed and unclothed (!), and the blue is such a beautiful colour. I bought the matching pants and the whole set makes me feel great. How many greats is that in one review?

Officially a Beira convert

This is the first Beija bra that I’ve bought and I know that it’s not going to be the last! As a person with large breast, who often finds it hard to find the right bra, this is easily the most comfortable and supportive bra I’ve bought. And the design is beautiful.

Best Bra

For someone who has struggled since forever to find a bra designed for larger breast that looks good and supports. I have a tiny frame so my options are often limited but since finding Beija I have already been back and brought more!

Love this bra!

Colour looks amazing, super comfy, and really supportive. Also great if you carry breast tissue at your side - the shape suits really well.

Love !

Such a great fit!

Love love

Best fitting bra I’ve bought in ages and such a feminine style. Highly recommend both black and white versions!


I thought long and hard about spending so much on bra.... tbh it's more than I'd ever spend, but I'd been given money as a gift and decided to splash out. I have several bras in a variety of sizes, but not one that really fits well. I followed the online fitting guide, hoped I'd got it right, and crossed my fingers it would be worth the cost. And it absolutely is. It's not only the prettiest bra I own, but much more importantly it's comfortable all day. Now that I have my Beija size sorted, I'll be buying more as soon as funds allow. If you're thinking about splashing out I'd say go for it!

Best bra ever!

My most favourite bra in my undie drawer- the only time it comes off is to go in the wash- I forget it’s even on! Equal in comfort and beauty- buy one, or 10 if your budget allows- you won’t regret it!

Fantastic fit!

I have finally found my perfect bra, I have it in both white and black. Please could you bring out some more colours in this style!

New favourite bra

After having an online zoom fitting, I was measured as a 32FF (I’d been wearing a 34E previously) and I am so happy to have finally purchased a bra that really fits. The design is sleek and sexy and it fits perfectly. I’m so thrilled with this find. Will definitely become my go-to lingerie shop.

Best bra I’ve ever owned

I had my online Bra fitting and was recommended this one in a size way different from what I was wearing- I ordered the advised size and I’m so glad I did - it’s the most comfortable bra I’ve ever owned - plus it looks fantastic - if your ok two minds - just buy it you won’t regret it

Super pleased

Super pleased with my online fitting and bra. It is absolutely beautiful - supportive but also gorgeous.

Super comfy bra

I love this bra, it’s very comfortable and fits my shape well. It also gives me a lot of lift and a great projected shape. The only thing I don’t get on with is the side boning, but this is very easy to remove.

A beautiful fit

I'm not sure how I found Beija but I'm so glad I did, after having an online fit I purchased this bra, then instantly ordered another 3.
I can't recommend this brand enough <3

Retreat X Bra in Black

My second bra from Beija, i love the style of this one, very comfortable and looks great too! I love the padding and lace and that it supports without using wiring, a nice change. Thankyou x

Coral Forecast bra and thong

Looks great (on my wife!), fabulous colour, good fit, she likes that the bra straps are wider spaced, I will be purchasing from you again, thanks!


Just because I’m old doesn’t me I want frumpy underwear but I want comfort too. This fits the bill perfectly. So pretty & yet such an excellent fit. Will definitely be my ‘go to’ for bras in future.


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